Organisational capital: modelling, measuring and contextualising
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415761901
Date de publication :
19 mai 2014
Dimensions :
23,4 x 15,6 cm
Poids :
476 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The most common types of intangible assets are trade secrets (e.g., customer lists and know-how), copyrights, patents, trademarks, and goodwill. This new volume introduces, and critically examines organizational capital as an intangible asset.