Business modeling for life science and biotech companies: creating value and competitive advantage with the milestone bridge
Auteur :
Onetti, Alberto / Zucchella, Antonella
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415874748
Date de publication :
17 mars 2014
Dimensions :
22,9 x 15,2 cm
Poids :
550 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Focuses on scientific and technological challenges, ignoring the entrepreneurial and managerial complexities faced bio-entrepreneurs. This book aims to fill this gap by offering managers in this rapid growth industry the tools needed to design and implement an effective business model customized for the needs of research intensive organizations.