Implementing value pricing: a radical business model for professional firms
Auteur :
Baker, Ronald J.
Éditeur :
John Wiley & Sons Inc
ISBN :
9780470584613
Date de publication :
25 janv. 2011
Dimensions :
23,1 x 15,5 x 4,1 cm
Poids :
635 g
Langue :
Anglais
Pays d'origine :
USA
* The overwhelming majority of professional firms price their services by the antiquated hourly billing method, a method with many flaws * This new book demonstrates there is a superior model to price for professional services, a business model change from "We sell time," to "We sell intellectual Capital.