Geodemographics, gis and neighbourhood targeting
Auteur :
Harris, Richard / Sleight, Peter / Webber, Richard
Éditeur :
John Wiley & Sons Inc
ISBN :
9780470864142
Date de publication :
4 févr. 2005
Dimensions :
23,1 x 15,2 x 1,9 cm
Poids :
510 g
Langue :
Anglais
Pays d'origine :
USA
Geodemographics: neighbourhood targeting and GIS provides both an introduction to and overview of the methods, theory and classification techniques that provide the foundation of neighbourhood analysis and commercial geodemographic products. Particular focus is given to the presentation and use of neighbourhood classification in GIS.