Markets, mobs & mayhem: how to profit from the madness of crowds
Auteur :
Menschel, Robert
Éditeur :
John Wiley & Sons Inc
ISBN :
9780471718888
Date de publication :
15 avr. 2005
Dimensions :
21,7 x 14,1 x 1,8 cm
Poids :
292 g
Langue :
Anglais
Pays d'origine :
USA
In this fascinating tour through cultural, global, economic and business history, icon of the finance world, Robert Menschel, Senior Director of The Goldman Sachs Group, explores the phenomenon of crowd psychology and its effect on business and culture. This book cheers on individualists in business and explores the essence of followers.