Picoeconomics: the strategic interaction of successive motivational states within the person
Auteur :
Ainslie, George
Éditeur :
Cambridge University Press
ISBN :
9780521158701
Date de publication :
25 nov. 2010
Dimensions :
21,6 x 14,0 x 2,6 cm
Poids :
580 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Originally published in 1992, this book examines an elementary human paradox: that we are endangered by our own wishes. Dr. Ainslie examines the basic tendency for humans to form temporary preferences for the poorer but earlier of two goals, when the poorer goal is closer at hand.