Psychology of survey response, the
Auteur :
Tourangeau, Roger / Rips, Lance J. / Rasinski, Kenneth
Éditeur :
Cambridge University Press
ISBN :
9780521576291
Date de publication :
13 mars 2000
Dimensions :
22,8 x 15,4 x 2,7 cm
Poids :
560 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Drawing on classic and modern research from cognitive psychology, social psychology, and survey methodology, this book examines the psychological roots of survey data. It describes how survey responses are formulated and how seemingly unimportant features of the survey can affect the answers obtained.