Japan and the global automotive industry
Auteur :
Shimokawa, Koichi
Éditeur :
Cambridge University Press
ISBN :
9780521866873
Date de publication :
3 juin 2010
Dimensions :
23,5 x 16,0 x 2,0 cm
Poids :
690 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
In this book, eminent industry specialist Koichi Shimokawa explains the current state of the Japanese automotive industry. He shows how firms like Toyota were able to transfer Japanese systems to overseas plants and how they have changed in order to compete in increasingly globalized markets.