Commercial due diligence: the key to understanding value in an acquisition
Auteur :
Howson, Peter
Éditeur :
Taylor & Francis Ltd
ISBN :
9780566086519
Date de publication :
26 mai 2006
Dimensions :
24,6 x 17,4 cm
Poids :
780 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Telling the difference between superior and poor businesses, this book is a mixture of business strategy, marketing analysis and market research, and is about understanding how businesses and markets work, what is important for profits and growth, and deals with the essentials of strategic analysis. It is for those who formulate company strategy.