Making the connections: using internal communication to turn strategy into action
Auteur :
Quirke, Bill
Éditeur :
Taylor & Francis Ltd
ISBN :
9780566087806
Date de publication :
10 juin 2008
Dimensions :
24,6 x 17,4 cm
Poids :
720 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Looks at what a business needs from its people to succeed, what gets in the way, and the role of communication in helping to bridge the gap. This title examines how businesses can use internal communication to achieve differentiation, to improve their quality, customer service, innovation and to manage change more effectively.