Gender, design and marketing: how gender drives our perception of design and marketing
Auteur :
Moss, Gloria
Éditeur :
Taylor & Francis Ltd
ISBN :
9780566087868
Date de publication :
15 mai 2009
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
646 g
Format :
book
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Product and service designers place emphasis on the colour, form and appearance of what their organization offers and the language with which they describe it. This book guides the reader to an understanding of the way gender influences our visual perception. It explores design, visual aesthetics, language and communication.