Personal mba, the: a world-class business education in a single volume
Auteur :
Kaufman, Josh
Éditeur :
Penguin Books Ltd
ISBN :
9780670919536
Date de publication :
6 sept. 2012
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
319 g
Format :
B-format paperback
Langue :
Anglais
Pays d'origine :
Grande Bretagne
From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject that's key to commercial success.