Lean startup, the: the million copy bestseller driving entrepreneurs to success
Auteur :
Ries, Eric
Éditeur :
Penguin Books Ltd
ISBN :
9780670921607
Date de publication :
6 oct. 2011
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
437 g
Format :
Trade paperback (UK)
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Most new businesses fail. But most of those failures are preventable. This title offers a fresh approach to business that's being adopted around the world. It describes learning what your customers really want, testing your vision continuously, and adapting and adjusting before it's too late.