Competitive solutions: the strategist's toolkit
Auteur :
McAfee, R. Preston
Éditeur :
Princeton University Press
ISBN :
9780691124032
Date de publication :
14 août 2005
Dimensions :
22,9 x 14,6 cm
Poids :
539 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
USA
Provides an introduction to successful business methods applied to a variety of real-world situations. This work develops the intellectual tools and insights needed to confront many marketplace problems. It emphasizes cooperation, pricing, litigation, and antitrust as vital to a firm's competitive posture.