Consuming life
Auteur :
Bauman, Zygmunt
Éditeur :
John Wiley and Sons Ltd
ISBN :
9780745640020
Date de publication :
12 avr. 2007
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
258 g
Format :
book
Langue :
Anglais
Pays d'origine :
Grande Bretagne
With the advent of liquid modernity, the society of producers is transformed into a society of consumers. In this new consumer society, individuals become simultaneously the promoters of commodities and the commodities they promote. They are, at one and the same time, the merchandise and the marketer, the goods and the travelling salespeople.