Ethics in public relations: a guide to best practice
Auteur :
Parsons, Patricia J.
Éditeur :
Parsons, Patricia J.
ISBN :
9780749453329
Date de publication :
3 nov. 2008
Dimensions :
23,4 x 15,6 x 1,5 cm
Poids :
318 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Ethical questions and dilemmas are inherent to public relations, and ensuring that practitioners operate ethically is fundamental to the professionalism and credibility of the field. This title gives readers the tools and knowledge to enable them to make defensible decisions, and outlines the important ethical concerns in public relations.