Innovation handbook, the: how to profit from your ideas, intellectual property and market knowledge
Auteur :
Jolly, Adam
Éditeur :
Kogan Page Ltd
ISBN :
9780749465339
Date de publication :
3 juil. 2013
Dimensions :
24,7 x 17,7 x 2,5 cm
Poids :
840 g
Format :
Cloth over boards
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The Innovation Handbook is a practical guide to the effective management and commercial exploitation of ideas and knowledge, allowing companies to move ahead of their competitors, offer real value to customers and boost their profitability.