Creating organizational advantage
Auteur :
Egan, Colin
Éditeur :
Taylor & Francis Ltd
ISBN :
9780750619370
Date de publication :
23 oct. 1995
Dimensions :
23,4 x 15,6 cm
Poids :
400 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Presents a critical appraisal of fashions and fads in management theory. This book exposes the strategic weaknesses of change programmes such as Total Quality Management and Business Process Re-Engineering and explains why so many companies fail to become 'market-led' or 'customer-focused'.