Creating value: successful business strategies

Auteur : Mathur, Shiv Sahai / Mathur, Shiv / Kenyon, Alfred
Éditeur : Taylor & Francis Ltd
ISBN : 9780750653633
Date de publication : 20 sept. 2001
Dimensions : 23,4 x 15,6 cm
Poids : 730 g
Langue : Anglais
Pays d'origine : Grande Bretagne

Provides constructive guidelines to readers to open their minds to the challenges of creating value. This book extends the reasons for the choice of the individual offering as the strategy unit and intensifies and extends the challenges to standard approaches and conventional thinking. It also includes examples.

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