Management of event operations
Auteur :
Tum, Julia / Norton, Philippa
Éditeur :
Taylor & Francis Ltd
ISBN :
9780750663625
Date de publication :
23 sept. 2005
Dimensions :
24,6 x 18,9 cm
Poids :
560 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Provides an introduction to the management of operations for the event planner and venue provider. Taking a view of an event enterprise, this title links the traditional topics within operations management. It examines quality in the events industry and its effects on customer satisfaction, resource efficiency and event success.