From knowledge to intelligence
Auteur :
Rothberg, Helen / Erickson, G. Scott
Éditeur :
Taylor & Francis Ltd
ISBN :
9780750677622
Date de publication :
7 sept. 2004
Dimensions :
22,9 x 15,2 cm
Poids :
740 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Demonstrates how corporations can combine their competitive intelligence gathering with their internal knowledge management gathering into one dynamic system. Using real-world cases from the corporate world, this work shows how the strategic use of this combined system generates measurable competitive advantage.