Election campaigning in east and southeast asia: globalization of political marketing

Éditeur : Taylor & Francis Ltd
ISBN : 9780754643937
Date de publication : 28 janv. 2006
Dimensions : 23,4 x 15,6 cm
Poids : 453 g
Langue : Anglais
Pays d'origine : Grande Bretagne

Comparative research has shown that an increasing number of electoral campaigns are resembling those of the United States. This book examines the nature of electoral campaigns in East and Southeast Asia and examines whether there is an 'Asian style' of election campaigning.

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