Paint to win: creative strategic management
Auteur :
Lowy, Ronald M.
Éditeur :
University Press of America
ISBN :
9780761827030
Date de publication :
9 févr. 2004
Dimensions :
22,8 x 14,9 x 1,9 cm
Poids :
356 g
Langue :
Anglais
Pays d'origine :
USA
Paint to Win will help those interested in owning and operating successful businesses. This book breaks away from traditional strategic planning books by bringing creativity into the strategic planning process. It uses the metaphor of painting to present the material in an informative, yet interesting, way.