Into the value zone: gaining and sustaining competitive advantage
Auteur :
Wood, Ron
Éditeur :
University Press of America
ISBN :
9780761840190
Date de publication :
27 mars 2008
Dimensions :
23,9 x 16,0 x 2,1 cm
Poids :
458 g
Langue :
Anglais
Pays d'origine :
USA
Into the Value Zone provides business leaders with an uncomplicated approach to evaluate their own company and the competition. Professor Ron Wood explains strategies that will help managers to create and execute initiatives that achieve sustainable results with enduring value for their clients and to manage their company's assets with efficiency.