Focus groups as qualitative research
Auteur :
Morgan, David L
Éditeur :
SAGE Publications Inc
ISBN :
9780761903420
Date de publication :
19 févr. 1997
Dimensions :
21,5 x 13,9 cm
Poids :
260 g
Langue :
Anglais
Pays d'origine :
USA
Reflecting the many changes that have occurred in the study of focus groups over the years, this book begins with an introduction that offers a discussion of the social science approaches to focus groups. It also includes examples from social scientists who have established their own practices and methodological research on focus groups.