Moderating focus groups
Auteur :
Krueger, Richard A.
Éditeur :
SAGE Publications Inc
ISBN :
9780761908210
Date de publication :
10 sept. 1997
Dimensions :
25,4 x 17,7 cm
Poids :
280 g
Langue :
Anglais
Pays d'origine :
USA
This volume is indispensable for those who want to improve their focus group moderating skills. Based on years of experience in moderating and training others to moderate, Richard Krueger offers tips and sound advice on how to gain expertise in leading focus groups.