Shopping experience, the
Éditeur :
SAGE Publications Inc
ISBN :
9780761950660
Date de publication :
26 août 1997
Dimensions :
23,4 x 15,6 cm
Poids :
550 g
Langue :
Anglais
Pays d'origine :
USA
Intends to theorize shopping as an autonomous realm. This title avoids the reductionist characteristics of economics and marketing. It also contains an appendix which gives a brief history and selected literature of shopping.