International and cross-cultural management research
Auteur :
Usunier, Jean-Claude
Éditeur :
Usunier, Jean-Claude
ISBN :
9780761952800
Date de publication :
18 sept. 1998
Dimensions :
21,6 x 14,0 x 1,5 cm
Poids :
415 g
Format :
Laminated cover
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Written for students and others wishing to do international and cross-cultural research in business and management, this book provides an accessible introduction to the major principles and practices.