Monitoring the news: the brilliant launch and sudden collapse of the monitor channel: the brilliant launch and sudden collapse of the monitor channel

Auteur : Bridge, Susan
Éditeur : Taylor & Francis Ltd
ISBN : 9780765603159
Date de publication : 31 mai 1998
Dimensions : 22,9 x 15,2 cm
Poids : 566 g
Langue : Anglais
Pays d'origine : Grande Bretagne

Between 1988 and 1992 a technologically sophisticated leadership at the "Christian Science Monitor" led a costly campaign to diversify beyond the failing newspaper to other media, including a cable TV channel. This text tells the story of the Monitor and its loss to American journalism.

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