Product planning essentials
Auteur :
Kahn, Kenneth
Éditeur :
Taylor & Francis Ltd
ISBN :
9780765626073
Date de publication :
15 mai 2011
Dimensions :
22,9 x 15,2 cm
Poids :
498 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book addresses the interdisciplinary nature of product development and product management. Instructors, students, and practitioners will benefit from chapters on design and legal considerations, expanded discussion of global considerations, and product planning best practice, all new to this edition.