Cognition and communication: judgmental biases, research methods, and the logic of conversation
Auteur :
Schwarz, Norbert
Éditeur :
Taylor & Francis Inc
ISBN :
9780805823141
Date de publication :
1 sept. 1996
Dimensions :
22,9 x 15,2 cm
Poids :
390 g
Langue :
Anglais
Pays d'origine :
USA
This text introduces the "logic of conversation" developed by Paul Grice, who proposed the cooperative principle and a set of maxims on which conversationalists rely. This framework is applied to topics including: research on person perception; decision making; and public opinion research.