Utility of gains and losses: measurement-theoretical and experimental approaches

Auteur :
Luce, R. Duncan
Éditeur :
Taylor & Francis Inc
ISBN :
9780805834604
Date de publication :
1 déc. 1999
Dimensions :
22,9 x 15,2 cm
Poids :
476 g
Langue :
Anglais
Pays d'origine :
USA
This new monograph presents Dr. Luce's current understanding of the behavioral properties people exhibit (or Should exhibit) when they make selections among alternatives and how these properties lead to numerical reprentations of those preferences.