Educating the consumer-citizen: a history of the marriage of schools, advertising, and media
Auteur :
Spring, Joel
Éditeur :
Taylor & Francis Inc
ISBN :
9780805842739
Date de publication :
1 avr. 2003
Dimensions :
22,9 x 15,2 cm
Poids :
650 g
Langue :
Anglais
Pays d'origine :
USA
This text charts the rise of consumerism as the dominant American ideology of the 21st century. It documents and analyses how, from the early 19th century through to the present, the combined endeavours of schools, advertising and media have led to the creation of a consumerist ideology.