Industrial product innovation
Auteur :
Johne, F A
Éditeur :
Taylor & Francis Inc
ISBN :
9780815384397
Date de publication :
28 janv. 2020
Dimensions :
23,4 x 15,6 cm
Poids :
360 g
Langue :
Anglais
Pays d'origine :
USA
Originally published in 1985 this book looks at the way some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively. Including detailed case studies of British and American companies, the book gives examples of both effective and less effective practices.