Public opinion: developments and controversies in the twentieth century
Auteur :
Splichal, Slavko
Éditeur :
Bloomsbury Publishing Plc
ISBN :
9780847691630
Date de publication :
5 août 1999
Dimensions :
23,0 x 15,1 x 2,1 cm
Poids :
481 g
Langue :
Anglais
Pays d'origine :
USA
A survey of the historical roots, theoretical foundations and normative claims of 20th-century conceptualizations of public opinion. It examines research strategies such as polling, the "spiral of silence" model, and the role of the media in the formation and expression of public opinion.