Targeting the powerful: international prospect research
Auteur :
Hack, Vanessa
Éditeur :
Taylor & Francis Ltd
ISBN :
9780851423654
Date de publication :
1 déc. 1997
Dimensions :
23,4 x 15,6 cm
Poids :
680 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
If your organisation wants to tap into the wealth and influence of the rich and powerful, you need to know as much about them as possible. Prospect research can make all the difference to the success or failure of your initial approach.