Mastering the dynamics of innovation: how companies can seize opportunities in the face of techno...
Auteur :
Utterback, James M.
Éditeur :
Harvard Business Review Press
ISBN :
9780875847405
Date de publication :
1 oct. 1996
Dimensions :
22,8 x 15,2 cm
Poids :
453 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
USA
Presents a fresh look at how innovation transforms industries, raising the fortunes of some firms while destroying others. This book asserts that several organizations must consistently abandon past success and embrace innovation - even when it undermines their traditional strengths.