Ctv-the network that means business
Auteur :
Nolan, Michael
Éditeur :
University of Alberta Press
ISBN :
9780888643841
Date de publication :
1 déc. 2001
Dimensions :
22,9 x 15,2 x 2,5 cm
Poids :
700 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Canada
From its creation as an 'Advertiser's network' by Spencer Caldwell in 1961, CTV has been first and foremost a business appealing to the widest audience with popular programming. This title shows how Canada's first private television network survived, chronicling CTV's news division triumphs and tribulations.