Business analytics: methods and cases for data-driven decisions
Auteur :
Huntsinger, Richard
Éditeur :
Cambridge University Press
ISBN :
9781009060790
Date de publication :
2 janv. 2025
Dimensions :
25,3 x 20,2 x 2,8 cm
Poids :
1480 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Business analytics is about leveraging data analysis and analytical modeling methods to achieve business objectives. Suitable for senior and graduate students in business or data science, this innovative text presents methods in an intuitive fashion and backs up business applications with an approachable level of mathematical rigor.