Public relations and online engagement: audiences, fandom and influencers
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032073255
Date de publication :
31 mai 2023
Dimensions :
21,6 x 13,8 cm
Poids :
120 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
As media continues to evolve, social media has become even more integral to public relations activities, presenting new opportunities and challenges for practitioners.