Douyin, tiktok and china’s online screen industry: the rise of short-video platforms
Auteur :
Su, Chunmeizi
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032198309
Date de publication :
18 déc. 2024
Dimensions :
23,4 x 15,6 cm
Poids :
300 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book explores the reasons behind the rise of short video platforms in China, with a focus on the sudden and unexpected success of the Chinese born and operated platform TikTok and its parallel platform Douyin.