Sport business analytics: using data to increase revenue and improve operational efficiency
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032339818
Date de publication :
12 juil. 2022
Dimensions :
23,4 x 15,6 cm
Poids :
600 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely and relevant book provides practical strategies to collect data and then convert that data into meaningful, value-added information and actionable insights. Its primary objective is to help