Marketing skills in practice: developing a successful marketing career
Auteur :
Barkas, Linda Anne / Dixon-Todd, Yvonne
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032429755
Date de publication :
7 déc. 2023
Dimensions :
24,6 x 17,4 cm
Poids :
720 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Based around research into marketing education and practice, Marketing Skills in Practice helps students embarking on a career to develop their professional identity, as well as key skills required by employers.