Digital influencers and online expertise: the linguistic power of beauty vloggers

Auteur :
Bhatia, Aditi
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032494074
Date de publication :
28 nov. 2024
Dimensions :
23,4 x 15,6 cm
Poids :
453 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Based on data from beauty vlogs published by well-known YouTubers, Bhatia explores how they discursively negotiate multiple identities in a creative and participatory space, giving rise to complexities in the definition of categories such as expert, layperson, learner, and teacher in fluid and dynamic digital contexts.