Sales force management: leadership, innovation, technology
Auteur :
Johnston, Mark W. / Marshall, Greg W. / Ogilvie, Jessica L.
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032692722
Date de publication :
30 mars 2025
Dimensions :
28,0 x 21,0 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This 14th edition of Sales Force Management continues to build on the book’s reputation as a contemporary classic, fully updated for modern sales management teaching, research, and practice. It is an invaluable resource for students of sales management.