Decolonizing marketing theory and practice: beyond inclusivity and sustainability debates
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032698076
Date de publication :
20 juil. 2026
Dimensions :
23,4 x 15,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book dives deep into the critical need to challenge and transform the foundations of marketing education. Aimed at researchers and academics in the field of marketing, this book offers a profound exploration of teaching and learning dynamics from a more inclusive and diverse perspective.