Business model innovation in creative and cultural industries
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032714479
Date de publication :
22 mai 2026
Dimensions :
23,4 x 15,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Business model innovation occurs when an organisation discovers a new way of creating revenues or profits via its products or services. This book examines the concept as it applies across the creative and cultural industries in practice.