Predictive analytics and generative ai for data-driven marketing strategies
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032748917
Date de publication :
10 déc. 2024
Dimensions :
23,4 x 15,6 cm
Poids :
620 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The book provides an in-depth exploration of cutting-edge technologies and how they are used to support data-driven marketing strategies and empower organizations to make the right decisions.