Counterfeit luxury and consumption
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032831183
Date de publication :
25 juin 2025
Dimensions :
23,4 x 15,6 cm
Poids :
453 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Counterfeit Luxury and Consumption provides a holistic approach to explore counterfeit luxury consumption. It will be of interest to researchers, post graduate students, and policymakers across the fields of luxury management, marketing, consumer behavior, brand management, and ethical and responsible business.