Enterprise relationship management: a paradigm for alliance success
Auteur :
Humphries, Andrew / Gibbs, Richard
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032837123
Date de publication :
24 juin 2024
Dimensions :
24,6 x 17,4 cm
Poids :
540 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Enterprise Relationship Management recognises that, increasingly, competition is no longer between individual organizations but between alliances of companies and networks of supply chains. Richard Gibbs and Andrew Humphries provide a practical guide to the management process needed for co-ordinating all the business activities that are essential t